Needed, a playbook for entrepreneurship – Rahul Khanna, MD, Canaan Partners
- The media has done a great job. Be it TV or online, the media has done a fantastic job of really bringing to bear a culture of entrepreneurship. I think we have done enough work now to sort of make entrepreneurship sexy.
- What is now needed is to move to the next level of dialogue, around the playbook for entrepreneurship.
- Take it to the next level of detail, where you probably need to invest behind a vertical focus. We see that happening with online media starting to create clusters of knowledge, and information-sharing.
- And that’s really for the next generation of entrepreneurs, who say, ‘Now, I am excited about being an entrepreneur. You show me the culture of entrepreneurship. I have the risk appetite. Where I don’t quite know how to build my business, I don’t quite know how to play a cross-border opportunity, help me navigate that, help me learn from the lessons of others.’
- So, I think we need to move from selling entrepreneurship, to saying, ‘Let me help you now to think through building your business.’
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I read people in books, search for thoughts in people, explore solutions in thoughts, and look for problems that connect with solutions.
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