Avenues India provides online payment processing solutions across major business verticals and CCAvenue is its payment gateway that powers a big chunk of the e-Merchants in India. The company has been making startup friendly moves and also came out with SNIP. In a recent development, CCAvenue has launched multi-currency payment gateway.
This move will enable companies to accept and process payments in 27 major global currencies. CCAvenue bundles the new platform with features like Smart Dynamic Routing for better success rate, iFrame integration for a better shopping experience, Retry for completing failed transaction and 1-Click Checkout for a quicker checkout process.
Along with payment gateway, CCAvenue also offers a customisable Webstore (free of cost). Merchants can choose from a range of ready-to-use templates to build a website and showcase products. CCAvenue has also launched Brand 360°, a universal marketing analytical tool.
Vishwas Patel, CEO Avenues India, says, “CCAvenue is taking a giant leap to evolve from a pure payment gateway to being a one-stop solution provider offering all aspects required to run an online business. Payment gateway would always remain our forte but we’re looking to cover a wider area now.”