After Bangalore, Delhi, Hyderabad, Chennai and Mumbai, Uber has launched its service in the Oxford of the East – Pune. Pune will be a big market for Uber as it’s a well-known hub for IT, manufacturing and education.
A mixed fleet comprising of Renault Duster, Toyota Innova, Nissan Sunny, BMW 3 Series, Toyota Fortuner, Ford Fiesta and Volkswagen Vento will be part of the Uber Pune offering.
Uber’s app allows people to request a lift and arrange for a pick-up at any location in Pune by connecting with a pool of drivers, and is currently in its testing phase in the city.
“Being a sister city to Mumbai, we expect strong levels of adoption here too. A large user base that has been tracking our launches in other cities, now awaits the Pune launch. On top of it, Pune represents a multi-cultural environment and is an attractive haven for work for people from other parts of Maharashtra. Uber is all about creating entrepreneurs, what better city than Pune to do this in,” says Sanil Bhatia of Uber.
At present, it charges a base fare of Rs.80 with Rs.15 per kilometer and Rs.2 per minute. The minimum fare for an Uber ride is Rs.150 in Pune. The company has expanded in six Indian cities within a span of nine months.
After consolidating its presence in 45 plus markets in 6 continents since its launch in 2010, Uber started operations in India last year. Headquartered in San Francisco, CA, Uber has over 400 employees across the globe and is backed by venture capitalists, including Google Ventures, TPG Capital, Jeff Bezos, Goldman Sachs, Benchmark Capital, and Menlo Ventures.
Hello! YourStory readers in Pune! You can enter ‘YSPune’ into the Uber app and get Rs.500 off of your first ride. This is for new users only, within Pune, and expires on August 31, 2014.