Announcing Madlabs startup connect at MobileSparks 2015 - your opportunity to partner with the leading Brands and Advertisers

Thursday July 16, 2015 , 2 min Read

Madhouse launches Madlabs. Madlabs is an opportunity for mobile start ups to take great communication ideas to leading brands.

India is at the forefront of the mobile revolution. This mobile first market is adding new internet users everyday via the mobile gateway, opening up a sea of opportunity for brands and consumers to come together. Brands, advertisers and agencies play a significant role in commercializing these innovations and help them become sustainable. With 300+million smartphone users, India is one of the biggest markets for mobile advertisements all over the world.

The market is ready for innovators to give us ‘Made in India’ solutions that can bring these users and brands together. Several Indian technologists are up for this challenge and are coming up with path breaking innovations for the local and global market.

In order to help you take your idea/product to market and give it the requisite scale in a short span of time Madhouse India has launched Madlabs, an innovation lab that will “connect” to the start-up ecosystem and foster innovation in a structured manner. As part of the launch, Madhouse in association with Yourstory MobileSparks will shortlist startups with innovative solutions in mobile advertising space.

We invite all the incredible startups, working on building incremental solutions in Mobile through which advertising can be done in a new or improved manner. If you are inventing something completely new through which Brands and Advertisers can maximize their reach on Mobile, this is the platform for you!

Here’s what’s up for grabs –

Immediate commercialization of your innovation
Co-creation/Product Enhancement opportunities with agencies
Advisory in capital enablement
Mentorship from Industry Experts
Platform for showcasing to leading Brands & Industry Associations

Apply now to be a part of MobileSparks – Madlabs Startup Connect. Selected startups will be showcased at MobileSparks event on 7th & 8th August 2015. Who is Eligible?

Startups in consumer ad experience technology
Mobile Apps/Content curators & creators
Mobile Analytics tool
Mobile Ad Measurement tool
Multi Screen Media consumption technology
Internet of Things (IOT)

About Madhouse :

Madhouse India is a leading mobile marketing solution provider company that works towards evangelizing the journey of “mobile first to mobile most” amongst brands and advertisers in India.

In our quest to be the thought leaders in this space, Madhouse is launching Madlabs, an innovation lab that provides a startup connect platform for innovative solutions and enables accelerated and sustainable commercialization of innovation in mobile advertising ecosystem.