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Stressed after work? Grab a beer. Quit your job? Grab a beer. Starting up? Grab a beer. Beer is one of the largest consumer categories in India ($5 billion in market size compared to $300 million for branded café/coffee market). It is also one of the fastest growing consumer categories, growing at double digit CAGR for the last […]
07 Apr 2015
As a business if you are looking outside India to expand in the new financial year, may we suggest Denmark? Couple of weeks ago, Mikal Hallstrup, Co-founder and Chief Visionary Officer at Designit, the largest design firm in Denmark, was in town as part of the Invest in Denmark delegation to help familiarize Denmark as […]
09 Apr 2014
What is common to Red Bull, Foster’s, Tuborg, Carlsberg and The Pint Room? And I am not referring to the taste of these drinks. I am talking about the man who brought/ introduced these drinks to India. Pradeep Gidwani proudly calls The Pint Room his sixth venture and likes to be known as a serial entrepreneur. We were a little baffled about his other five ventures, but through the course of our conversation, we found out that he was referring to the brands that he’d brought into the country as his other entrepreneurial outings.
02 Jul 2013
Hoping to carve a niche among such discerning connoisseurs is a new beer brand on the block – St Erhard from Bamberg, Germany. However people who want to consume the product would have to make a trip to Delhi, NCR, Haryana or Chandigarh – the rest of the country will have to wait a little longer to taste the beer. Priced at Rs 250 for a 330 ml pint, St. Erhard would fall in the super premium category of beers in India.
11 Jun 2013