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It has been three years building Hammer and Mop (read their story), and it seems like one long arduous trek- eventful and full of valuable lessons. There have been times when my limbs threatened to give up, but a look at the distant peak usually set things right again. Last year, it felt good completing […]
23 Jul 2014
About a year ago, a new restaurant opened on the way to my office. Cafe Bahar, which specializes in Indian and tandoori dishes, already has quite a following in the city. It is a chain of restaurants that was established in the middle of the 20th century, and has maintained its quality of food. I decided to give it […]
16 May 2014
Every customer is precious. Customer expectations management is not an easy task. Many of the early stage companies would have realized this challenge as they try to scale. This article helps entrepreneurs to understand how to manage, engage & leverage with customers to their advantage for Word of Mouth Marketing. Every start-up would like their customers to proudly […]
30 Aug 2013