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India’s largest company dealing with textiles, brands and retail, Arvind group is foraying into ecommerce. Arvind Internet Ltd (AIL), a startup by Arvind limited is launching its online custom clothing brand – Creyate. Kulin Lalbhai, the fourth generation of the Lalbhai family and Executive Director of Arvind Ltd, is driving the e-commerce initiative at the […]
19 Aug 2014
Facebook is giving more power to marketing teams globally. In a series of updates & new tools for its ads platform, the Facebook Ad-Xchange, it has introduced a powerful feature called Audience Insights. The idea is to give marketers trends about their current or potential customers across Facebook, allowing them to tailor their marketing messages based on what the […]
14 Jun 2014
Indian e-commerce market is pegged at over $2.5 billion currently and is expected to grow to a whopping $20 billion market in the next five years. Fashion is going to dominate this market and there is enough space and scope for both Myntra and Flipkart to grow in this industry. So why not do that […]
22 May 2014