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Cashback and coupons site CashKaro is the latest company to join industrialist and angel investor Ratan Tata’s rapidly growing portfolio of startups. The over two-year-old company is Ratan Tata’s third investment of 2016. The business icon invested in about 14 startups in 2015, including UrbanClap, CrayonData and Paytm. The two investments in January were in […]
19 Jan 2016
While online shopping has been gaining significant interest from consumers, affiliate or performance marketing is also on the rise. According to an industry estimate, it is expected to grow 500% over the next couple of years. We recently wrote about cash back and coupon aggregators Cash Karo and Gopaisa. The former had driven sales of […]
17 May 2014
GoPaisa, an online cashback platform, was founded by brothers Aman Jain and Sugam Jain in the year 2013. The inspiration to start GoPaisa came early when the founder duo used to sit at their grandfather’s ‘kirana’ (local grocery) shop in the sleepy town of Baraut (Meerut) in Uttar Pradesh. They saw how buyers used to […]
30 Apr 2014