Nike articles

  • Adding New Notes To Its Musical Journey –

    Saavn started with movies because they identified the gap in the marketplace, but as they worked in the space and understood consumer needs, they realized music was an area where there were more problems that could be solved. “There is a lot of scope to improve the quality of music that people listen to. Most music consumed on mobile phones is pirated and the user experience is bad. There was a good scope to improve user experience and use technology to solve pain points,” says Vin.

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