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If you are a brand manager working with a media buying agency to allocate your budget across the different mediums today, your only reliable information for decision making is what has worked in the past for your brand. Further, after the completion of the campaign, your PR agency will track the number of mentions, articles […]
10 Feb 2016
There was a time when the most fun way for kids to learn was by watching cartoons on TV. Cartoons like ‘Dragon Tales’, ‘The Magic School Bus’, ‘Sesame Street’, ‘Dora the Explorer’ and ‘Go, Diego, Go’ have had millions of kids all around the world sit in front of their TVs early in the morning […]
16 May 2014