KCG is a niche group that deals in strategic and development consulting, established in 2008 by three undergraduate students of the Indian Institute of Technology, Kharagpur — Abhinav Shashank, Aniket Panda and Kanav Hasija — who intend KCG to be the only pure Indian consulting firm, with an eye on addressing national issues.
Consulting draws its nearest parallel with medicine: what a doctor is for a patient, a consultant is for a corporate firm. Over the next two years, KCG plans to cater to the needs of small- and medium-scale enterprises and the governments in India, covering under its scope the formulation of guidelines for the various sectors constituting the Indian economy in order to catalyse their growth.
During internships with leading global enterprises, Shashank, Panda and Hasija helped the respective organisations succeed in new projects, motivated by the ability to convert a period of two months into a commodity of great value.
Now, with KCG, they understand and recognise the nuances, complications and requirements of industries and corporations, and their functioning. A team of highly efficient and skilled associates at KCG carries out statistical and data analysis, market research, strategy planning, process and architecture, financial analysis and legal research with a high degree of proficiency.
Till date, KCG has completed six projects, covering organisations in the fields of education, infrastructure, web development and NPOs, and is working on a further three. In the coming years, the firm aims to increase its visibility in the market. To accomplish this end, it is in the process of publishing white papers on various aspects of industrial growth, covering most of the major sectors of the economy, in collaboration with major Indian industries and organisations.
However, to establish their firm, Shashank, Panda and Hasija had to delve into their savings from the money earned from part-time jobs. Their earnings from their first assignment later provided the thrust required to take KCG to a higher level.
At this initial stage, the trio developed a sense of attachment for the firm they established, being reluctant to share responsibilities with their subordinates. Though initially hindered by this matter, they quickly prevailed over it while creating an efficient workforce.
The fact that KCG has bagged nine major projects in one year, with an estimated turnover of around Rs15 lakh, is a commendable achievement, underlining the firm’s steep ascendancy, a detail highlighted by a 400 per cent year-on-year growth.
Also tantamount to this fact is a testimonial from a client of KCG, which said, “We have worked with McKinsey (a world leader in consultancy) and we have worked with you. You seem better because of your understanding of the Indian market and you solve problems to their roots.”
But the biggest challenge faced by KCG was in convincing clients to lay their problems in the hands of what was then a firm new to the field of consulting. This they overcame by extracting their problems, after the initial meeting, and suggesting primary solutions for the same. They take up such small projects on a free, trial basis in order to inject confidence in the clients regarding their ability to provide quality solutions.
This has placed them in good stead in the industry in a relatively short period, during which time they have been selected among the top 350 budding entrepreneurs in India at the Tata Jagriti Yatra. Their faith in their abilities was further bolstered when Feedback Ventures, the second largest infrastructure consulting firm in India, bagged the Kolkata Vision 2020 project, in the building of the structure of which they were an essential part.
For the trio, achievements such as the above impart a feeling on contributing to the development of our nation. “We have always shared a vision of making India a land of dreams,” they say in one voice.
While dealing with clients, the 15 employees of KCG act as companions rather than consultants to their clients. Taking up the latter’s problems as their own, they, through a collaborative effort, develop executable solutions instead of bulky reports.
Unhindered by the problem of funding faced by most budding entrepreneurs, they have learnt from experience that money follows hard work. And, more uniquely, that confusion in the breeding ground of aspirations and dreams. It is through this confusion that Shashank, Panda and Hasija have delved a clear path to success, accompanied by congratulation for the same from yourstory.in.
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