NASSCOM EMERGEOUT – Enabling you to tap into Emerging Markets, coming to Chennai on 30 April 2010

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Avinash Raghava, Regional Director – North, NASSCOM

Greetings from NASSCOM!

We have been hearing about the opportunities in Indian domestic market for IT services and products for quite long time. At NASSCOM EMERGEOUT Conclave we are bringing together multiple sessions and discussion topics, under the theme “Nurturing the IT DNA in India’s growth sectors,” to help you understand what it means for you and how you can tap into these emerging opportunities.

From understanding, “How big is the domestic market really?” to “the Untold Story of Emerging UID ecosystem” and what kind of opportunities UID presents to the IT businesses to build disruptive applications to tap into the huge domestic markets like banking and financial services to the public welfare schemes.

SAAS has moved from being a buzz word to next hybrid service model while opening up multiple opportunities for vendors and customers. At NASSCOM EMERGEOUT conclave, the session “On Demand Software: An Essential Ingredient for Emerging Market” is planned on whether OnDemand software delivery can explode IT applicability in India and how can YOU leverage the coming flood. In this session, you will participate in a conversation with OnDemand practitioners and customers about implications of consultative selling, customer support, and pricing. Compare On-Premise and services business models to help build your own OnDemand offering and get answers to your questions from the industry experts. Also our CIO session will help you understand their experiences in using On-Premise software vs SaaS implementations to how they have transformed their organizations to effectively leverage IT, so at NASSCOM EMERGEOUT conclave, you will be meeting and interacting not just with Chief Information Officers (CIOs) but Chief Innovation Officers sharing their part of the stories on effectively using IT to transform organizations.

Join us at NASSCOM EMERGE OUT to understand:

– How big is the domestic market really?

– Automotive software: Is there an Opportunity for IT and Where?

–The Emerging UID inspired ecosystem and What it means for you?

– OnDemand Software: An Essential Ingredient for the Domestic Market ?

– Frugal Marketing in an Emerging Economy - what works, what's hype, what's trendy?

– IT & SME – Is SaaS finally bridging the gap?

and more.

By attending NASSCOM EMERGEOUT Conclave, you will get to understand not just about growth sectors in the domestic market, emerging IT service models but also plan your business for it and capture insights from industry leaders on how SMEs can reinvent their IT services/products with new hybrid models like OnDemand Software, see you at Chennai on 30th April 2010.

Visit www.nasscom.in/emergeout for details.

– NASSCOM EMERGEOUT team

You can register for the conference here.

Mr. Bharat Goenka, founder, Tally Software is the keynote speaker at the conclave. Tally is the software product that revolutionized the way businesses at the bottom of the pyramid perceive and leverage technology. It makes people resonate and relate “software” with Tally in most parts of the India. The story of Tally was started with a belief and vision of one man – Mr. Bharat Goenka. Come and hear him at the conclave.

YourStory.in proud to be the online partner for the NASSCOM EMERGEOUT Conclave. Watch out this space for more coverage of the conclave.

As part of the NASSCOM EMERGEOUT startup initiative, YourStory has started profiling the interviews of NASSCOM EMERGE 50 entrepreneurs.

The interview of PK4 Software CEO Kishore Mandyam’s is available @ http://bit.ly/cVfVRp. Anil Pagar of Spadeworx has provided his perspective on entrepreneurship. To see what he had to say, visit http://bit.ly/ct4m4H.