YourStory.in association with CNBC TV18 Young Turks presents Microsoft CanaanTechSparks 2010 on August 13 at Bangalore

By Team YS|24th Jul 2010
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Bangalore, the software capital of India, is going to witness yet another first – TechSparks 2010. Product technology companies are yet to scale in India. With the exception of Tally Software, the only Made in India software product that realized scale as well as popularity, no other product software has been able to stretch its reach, despite product tech entrepreneurs possessing enormous talent and creativity.

YourStory, as many other entrepreneurial organizations, has been witnessing comeuppance of many product technology companies. They lacked either reach, funding access, or marketing opportunities. So we hit upon an innovative idea of bringing entrepreneurs in product tech space and investors/ecosystem players/Media together to create a launch pad for promising technology startups. TechSparks was thus born.

The registration process was kick started in March 2010 with able assistance of Microsoft Bizspark Program. Girish Joshi, head, Microsoft Bizspark Program, acted as a catalyst for putting together a complete platform for product tech companies.

Funding, access to market, networking, visibility -- these factors play a crucial part in success of any product. YourStory therefore came out with an idea of first identifying promising tech startups and then providing them a complete suite of "help tools" to scale their businesses. We are heartened by the response -- 208 companies have registered with us for recognition. This shows the level of enthusiasm that exists.

Guidewire Group from US is for the first time bringing in the G Score rating and presentation methodology to TechSparks.

Grand finale on August 13th in Bangalore

When the afternoon of 13th August arrives, the congregation of startups, investors, entrepreneurs, product tech professionals, students, and others will begin. After a keynote, a panel discussion comprising Alok Mittal, MD, Canaan Partners; Charles Assisi, Resident Editor, Forbes India; Girish Joshi, Head, Microsoft BizSpark; and CV Prakash, Gradatim IT Ventures will engage in a panel discussion on "Product Technology: Investment, Opportunities and Challenges."

But only 18 of registered companies will take the stage then to present their pitch to investors. Out of the 18 companies, the top 5 will be identified in a grand finale by celebrated journalist Shereen Bhan, host of the longest entrepreneurial program on air, Young Turks on CNBC-TV18.

Stay tuned to this space as we weave a host of interesting anecdotes on product technology in India.

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