Tired of carrying hefty wallets and feeling uneasy with the tight pockets of your trousers? Here is a way out!As a revolutionary idea; Search Engine Giant, Google is said to announce one of it’s kind payment procedure at shopping malls by just waving Android powered mobiles. It can also redeem coupons and earn loyalty points, reports say.
This innovative concept involves the interaction of the Android based phone with the cash machines thereby completely ruling out the concept of a wallet. The Wall Street Journal says that many of the retailers like Macy’s, American Eagle Outfitters and Subway are very much ready to implement this phenomena. Sources from Google couldn’t be reached out for a comment.
Google has been after this idea for about an year and a half now, as it started discussing about adding NFC-enabled payments way back in November 2010.Eric Schmidt,CEO(Google),declared that Samsung’s Nexus S mobile phone contained an NFC chip which hit the market last December.
Thousands of stores in New York, San Francisco, Los Angeles, Chicago and Washington, D.C., said in March that they would be interested in checking out Google’s NFC payment system, reports Bloomberg.
If Google gets this implemented, it doesn’t need to look behind. Success will beckon Google in abundance. This will be a perfect chance for Google to encompass Apple and put a check across. Incidentally, Apple reports say that it will not be including NFC chips in iPhone5.
Apart from the big league rivalry of tech companies, a top notch retailer, Starbucks is undeterred by any of this news. It has already introduced a Starbucks Card app available for download in January itself. Well, it all happens in the race for supremacy and a run for one's money.
- Bhanu Teja Kurucheti for YourStory
Want to make your startup journey smooth? YS Education brings a comprehensive Funding and Startup Course. Learn from India's top investors and entrepreneurs. Click here to know more.