LazyCounty.com claims to be the World’s first social broadcast and entertainment solutions portal that allows users to create their own Radio channel and even earn some money while at it. It is a free of cost digital TV, showcasing national and international TV channels apart from radio stations, and games (both national and international). LazyCounty.com also has a mobile interface which is accessible through any mobile device enabled with basic GPRS connectivity.
The core idea was based on one observation that we as individuals are basically too lazy to look for different websites to cater to our tastes in music, television or essentially any other form of entertainment. The Social Broadcast channel does sound like an exciting aspect as a user can simply register and broadcast himself on his very own channel, whether a lecturer to his students across the globe or a CEO to his employees across offices.
Adds Sachdeva, CEO of lazycounty.com elaborates, “We are glad to introduce a platform where a billion mobile internet users (GSM/CDMA) across the world apart from 381.40 million in India can combine the power of mobility with that of digital TV, Radio and Games. By reaching out to maximum users, we wish to verify the potential of the unlimited range of entertainment provided by this portal in the Indian market. We are aiming at entertaining at least over 100 million subscribers over the next 2 years.”
LazyCounty.com also offers an application called ‘Hear Me Out’. This is a setting that allows a user to create their very own radio station by uploading audio tracks of their choice. As a user, you have to register a time slot and you are all set to broadcast. You can even make an earning out of the portal’s advertising revenue model. They also have a Lazy Messenger (LM) where users can chat from any mobile device.