IRCTC and Airlines in India Record a YoY Growth of 36% [User Behaviour Report]


The IAMAI recently released the 'Internet Economy Watch’ which is based on absolute numbers captured from various relevant sites and encapsulates online usage for E-tailing, Online Travel and Vertical Classifieds. The report suggested a notable spurt in the e-ticketing category with and airlines recording a YoY growth of 36% when compared to the figures of corresponding months last year (June).

Key Figures:

  • 5.83 million bookings were registered on in June 2012 as compared to 4.30 million in June 2011
  • Airlines witnessed 1.45 million online bookings for the month of June 2012 as compared to 1.07 million in the corresponding period last year

Data captured from 29 e-tailing sites reports an annual increase in online user visit to spa & restaurant category from 0.61 million in June 2011 to 0.75 million in June 2012 showing a year on year growth of 24%.

The branded apparel category witnessed 5.39 million visits in June 2012 as compared to 4.40 million visits in the corresponding period last year.

Designer labels segment saw a YoY growth of 21% with 1.73 million online visits registered in June 2012 as compared to 1.43 million visits in June 2011.

While the number of resume uploads on recruitment sites has gone down from 3.43 million in June 2011 to 2.44 million in June 2012, the profile uploads on matrimonial sites is marginally up from 2.34 million in June 2011 to 2.36 million in June 2012.

Also, if numbers interest you, the MVAS Market is pegged at INR 26,000 crore by end of 2012.


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