Stipator: Aiming to Provide a Sense of Security to the Urban Indian Woman
When a woman travels back to her home from her office in the dark across the empty streets, it’s a matter of great concern for her near & dear ones. During the course of her commute (however short it might be), she’ll keep on receiving these calls/texts asking where has she reached and how long will it take. And once she reaches home, a sigh of relief is heaved. It is this sense of relief which comes with enabling one to track their near & dear ones, which has inspired Richa to come up with an idea for ‘Stipator’.
With the combined technical capabilities of Anuj Jain, Ratnesh Desai and Sivaraman Krishna, all from Microsoft India, an app was formulated catering to the need of tracking your loved ones all the time. “Stipator” in latin means “the bodyguard”. True to its name this mobile app lets a commuter be tracked while on the road, posting the whereabouts at regular intervals on popular social networks. The posts are secured and are visible to only those whom the commuter has provided permissions to view. On the back end, server makes the route on fixing the destination, which is then sent to the facebook so that the entire information is available in case of any untoward incident. The app has an SoS button which will immediately share the current location via email and(or) text/call to a predefined destination(number, email ID). One can book a cab as well using ‘Stipator’.
With the smartphone penetration rate of 4% among urban female population(Source: Nielson), Stipator has made a promising start to solve this urban India problem. “We have plans to launch our own devices as well, something of the size of the lipstick which is extremely handy” said Mr Ratnesh emphasizing on their continuous efforts to make ‘Stipator’ reach to more & more working women.
Currently available only on Windows 7.5, Team Stipator has plans to launch the app in other platforms in next 6 months. To facilitate more people to use ‘Stipator’ for their safety, a small device in the affordable range of INR 3500-4000 is also planned to be launched in the coming one year.
Speaking about the impact of the work, Richa added “Within Microsoft only, over 1000 women employee have downloaded & using the app”. They have received some good feedback during their interaction with Mr. Mohit Thukral, Vice President & Global Operations Leader, GENPACT LLC at NASSCOM Social Innovation Honors 2013 Awards ceremony.
Sharing their experiences with NSIH 2013, team ‘Stipator’ mentioned “NSIH has been an amazing experience which has provided us with the required visibility & publicity. We have seen amny VCs approaching us in recent past and a lot of exciting people have shown interest in our work. Even banks ready to fund us for this noble initiative”.
There are lots of opportunities in India with enough issues to be addressed. The application of ‘Stipator’ is not restricted and can be used for women security, old age people and tracing kids. Ideas need to be bring to the forefront before they die out in the initial stages. Innovation in technology is need of the hour and there are no more options left.
Team YS congratulates the ‘Stipator’ team and wishes them all the best for their future endevours.
You can download the Stipator app on your Windows 7.5 or above phone here.
Note: YourStory is the media partner for the NASSCOM Social Innovation Honors 2013.