Nobel Peace laureate Kailash Satyarthi's 35-day Bharat Yatra, an effort to ensure a safe childhood for future generations, was launched at the Vivekananda Rock Memorial, Kanyakumari on September 11. 'Nikal Pade Hein', written by Satyarthi, composed by Indian Ocean, and featuring Sonam Kalra has, within 24 hours, crossed two million views on Facebook and YouTube.
The video features a call to action by Satyarthi, urging citizens of this country to join the fight against child sexual abuse and trafficking. Amit Kilam from Indian Ocean said,
We need a few more people in India like Kailash Satyarthi ji who work for the people. Pure dedication and sincerity in fighting for the rights of children and keeping them safe. We are happy and honoured to walk a few steps with him by making the 'Nikal Pade Hain' song for the Bharat Yatra!
Satyarthi has been campaigning for the freedom, safety, and security of children across the globe for the past 36 years. His Nobel Peace Prize (2014) was for his continuous efforts and struggle for children's rights. Sonam Kalra from the Sufi Gospel Project added,
Kailash Satyarthi ji has taken on an incredible task — his Bharat Yatra is a much-needed initiative and as an artist to be able to lend my voice to this initiative that aims to bring about social change means a lot to me. It means that all of India is coming together to make this happen. To make sure that there will be and must be a better, safer tomorrow for our children, for our girls.
The Bharat Yatra also received support from Google through its Homepage promotion, which urged users to join the Nobel laureate in his quest to eradicate violence against children in the country.
The yatra is the launch of a three-year campaign against child rape and child sexual abuse which is aimed at increasing awareness and reporting of the cases, strengthening intuitional response including medical health and compensations, ensuring protection for victims and witnesses during trials, and increasing convictions of child sexual abuse in a time-bound manner.
Also read: Forced child artists performance in the entertainment industry equals to child labour: Kailash Satyarthi