Tinder: Not just a dating app any more

Tinder is much more than just a dating app, according to Taru Kapoor, General Manager, India, Tinder and Match Group.
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Good morning!

Tinder is much more than just a dating app, according to Taru Kapoor, General Manager, India, Tinder and Match Group.

More than half of Tinder’s users are in the 18-25 age bracket, and over 90 percent of the app’s users are between the ages of 18 and 30.

She reveals that people have not just found romantic connections and friendships through the app but also important resources

From co-founders, employees, designers, accountants, and band members, to even plasma and blood donors during COVID-19 second wave — the app is fostering human connections of all kinds.

“Tinder is what you make of it. Especially the younger folks, they are a creative hacker generation, that’s what I call them. They will take it and make a platform and a tool of what they want to do and we see those stories every single day,” Taru said while appearing on YourStory’s Human Beyond Resources show.


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Image Credits : YS Design Team


News & Updates


Before you go, stay inspired with… 

“I think humanity at its core is great, human beings actually like helping each other for most parts… Tinder becomes just the tool and the facilitator.” 

Taru Kapoor, General Manager, India, Tinder and Match Group


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