Founded by mother-daughter duo Manika and Arunisha Sengputa, Mumbai-based Choli Boli offers a range of trendy, ergonomically fitting statement blouses.

Basic Information

Manika and her daughter, Arunisha, started Choli Boli in 2019 and launched a range of cholis that defied the entire notion of “too-tight and form-fitting” blouses. The startup employs migrant workers who have tailoring skills, reaching out to them in closeted communities across Mumbai and providing them employment. The cholis come in a range of collections; Swadeshi is made from indigenous fabrics like khadi, Mangalgiri, Kota, etc in Indian prints and styles like dhaabu, kalamkari, ajrakh, bandhej, ikat; Corporate is made from soft linen, breathable cottons, and uniquely designed as formal attire; Multicoloured Happiness are fun “saree tops” are designed from lightweight material for a younger consumer; Chai Collection is hand-painted and hand-embroidered, offering chai memes on cholis; and Sufi is a collection dedicated to the four greatest mystics of the modern world: Rumi, Omar Khayyam, Amir, Khusrow and Khalil Gibran. Hand-embroidered, patch and applique-worked, some cholis have famous verses of poetry embroidered on them. See more

Headquarters

:

Thane, Maharashtra, India

No. of Employees

:

11 to 20

Core Team

:
1.

Arunisha Sengupta

Founder & CEO