Fave is a fintech platform providing a smart payment app for the smart generation of consumers to pay and save.

Basic Information

Fave empowers offline businesses to grow and digitally connect with their customers in a whole new way delivering seamless QR payment experience and savings on every digital transaction. The Singapore based company allows users to make QR-based offline payments through its app and alerts customers about offers, cashbacks and loyalty benefits being run by the store at the time of payment. In April 2021, merchant payments startup Pine Labs announced the acquisition of Fave for $45 million. Fave will launch its consumer loyalty offering in India with a new app, ushering Pine Labs into the consumer payments category. Fave is planning to scale the Fave app to 10 million users and 500,000 merchants in the near term. See more

Legal Name


Fave Asia Technologies Sdn. Bhd.



Kuala Lumpur, Kuala Lumpur, Malaysia

Founding Date



No. of Employees


251 to 500

Core Team


Joel Neoh



Total Funding





Rajul Garg


Pine Labs


Innoven capital