Frontier Markets is a Jaipur-based rural distribution startup.

Basic Information

Frontier Markets is a last mile assisted e-commerce and distribution company that leverages its network of tech-enabled women agents to market, sell and service products and services across rural India. The startup started as a clean energy firm delivering solutions in lighting and appliances to rural households in Rajasthan, and recently pivoted to an inclusive products platform driving doorstep deliveries of appliances, agriculture, energy, and digital services. The company leverages its B2B2C e-commerce to drive digital and physical services to rural customers and become the primary income source for rural women. Frontier Markets, at present has over 4,000 women entrepreneurs who are tech-enabled and using their proprietary assisted e-commerce platform to deliver over 1 million products and services to 700,000 rural customers in Rajasthan, UP, and Bihar. See more

Legal Name


Frontier Markets Consulting Pvt Ltd



Jaipur, Rajasthan, India

Business Model



Founding Date



No. of Employees


101 to 150

Core Team


Ajaita Shah

Founder and CEO

Revenue Streams