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Basic Information

Instappy, a B2B (business-to-business) ‘mobility-enablement’ platform under the brand of Pulp Strategy.The branding firm started by consolidating the shared computing retail space in 30 cities and launched an augmented reality app in 2012. It consolidated more than 3,000 premier campuses for an intellect-based youth marketing initiative in 2012, and also launched its own studio for animation and video content for the web in 2013. Pulp Strategy gained further traction in 2013 with the launch of near-field communication (NFC) based solutions for their digital services, such as business intelligence (BI), Object-Relational Mapping (ORM), and analytic capabilities. See more

Legal Name


Pulp Strategy Technologies Pvt. Ltd.



New Delhi, Delhi, India

Business Model



Founding Date



No. of Employees


61 to 100

Core Team


Ambika Sharma

Founder And Managing Director

Revenue Streams