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KANDEEFACTORY

Kandeefactory provides new-age body and earth mindful, yummy vegan confections crafted for the conscious consumer.
Direct-To-Consumer Brands,  FoodTech,  FMCG,  Manufacturing  
Basic Information
Kandeefactory is an award-winning innovative new age confectionery manufacturer and brand serving the emerging conscious consumer with Body and Earth mindful sweet delights. Marshmelts which are 100% Vegan Marshmallows, their other product Ville Nour is also 100% Vegan. Chocomallows are a few of their most globally innovative products along with natural colour swirl pops and vegan gummy and slice candy. The Chennai-based company is powered through the local community and serving the world's healthier candies.
Legal Name
:
TJ DHARAM GLOBAL FOODS PRIVATE LIMITED
Headquarters
:
Chennai, Tamil Nadu, India
Business Model
:
B2C,  B2B,  B2B2C  
Founding Date
:
2019
No. of Employees
:
21 to 40
Core Team
:
1.  
Mahesh Dharam
Founder & CEO
2.  
Anusha M Dharam
Co-Founder
Timeline

2020

Awards

Jan | Awards

Best 5 startups National award from SIDBI.

2021

Key Revenue Milestone

Mar | Key Revenue Milestone

Topline Rs.1.5 Crores ($200000 USD).

Revenue Stream
E-commerce - Product
Physical Commerce
Target Market
B2B
Omni Channel Distribution Approach - Leveraging Retailers - Physical Store Partner Network & Institutional Channel.
Client Segment
:
Direct-To-Consumer Brands,  Retail,  FMCG  
Target Companies
:
Medium Enterprise,  Large Enterprise  
Target Geography
:
India,  India Tier 1,  India Tier 2,  North America,  Europe  
B2C
Young to Middle age Adults (16 yrs to 45 years) Candy Conscious Consumers.
User Age
:
18 to 25,  26 to 34,  35 to 45  
User Income
:
Upper-middle Income,  High Income  
Location
:
India,  India Tier 1,  India Tier 2,  Europe,  Asia Pacific,  North America  
Funding

Total Funding

$120.0k

Investors
:
1.  
Keiretsu Forum
2.  
Polaris Fund
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