Founded in 2019, Knackit is a video-based talent-sharing platform where users can showcase and monetise their artistry. Its prime goal is to get talented and passionate individuals recognised by industry experts. The platform has around half-a-million people and over 50,000 paying users on it. Apart from sharing short talent videos Knackit also allows artists to host live events and train others and with instant messaging service you get an opportunity to connect with talent professionals. Some of the talents they offer on the platform are photography, yoga, music, painting, singing, and dancing. In June 2021, the startup raised a seed funding round of Rs 1 crore from serial entrepreneur Jyoti Bansal.