Naaptol.com is one of India’s leading comparison based social shopping portal in consumer electronic goods, laptops, mobiles, cameras, LCD TVs, or home appliances.
Basic Information
Naaptol was founded in 2008. It is a TV-first platform for product discovery. The company sells its products through TV channels in multiple languages that include Hindi, Tamil, Telugu, Malayalam, Kannada and Bengali. Naaptol sells more than 5,000 products through 250 sellers on its platform under 100 categories. It caters to 24,000 pin codes across the country. The categories include apparel & accessories, mobiles, tablets & computers, home & kitchen, furniture jewellery & watches, car & bike accessories, consumer electronics, kids & toys, beauty & wellness, sports & fitness. Besides TV, the company has also launched online and offline channels for commerce and has forayed into the business-to-business (B2B) category as part of its recent expansion plans. It has four offline stores in Hyderabad, Indore, Kochi and Ahmedabad. Tier-2 markets and beyond account for around 85% of of Naaptol’s customer base while the rest comes from Tier-1 cities and metros.
Legal Name
:
Naaptol Online Shopping Private Limited
Headquarters
:
Mumbai, Maharashtra , India
Founding Date
:
2008
No. of Employees
:
501 to 1000
Core Team
:
1.
Manu Agarwal
Founder & CEO
2.
Mahendra Patil
Chief Technology Officer
3.
Hemant Bishnoi
Chief Operating Officer
Funding
Total Funding
$121.2M
Investors
:
1.
New Enterprise Associates (NEA)
2.
JP Morgan Chase
3.
Silicon Valley Bank
4.
Canaan Partners
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