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Neevi by Ridhima aims to bridge the gap between weavers, artisans, and customers without ever compromising on the fair price to the weaver and artisan community and the quality of the craft to the customers.
Basic Information
Neevi by Ridhima is a brand that was launched with a passion and hope to be the destination of choice for women of today who want something from everyday wear to something that she puts on for special occasions and which resonates with her identity and heritage and her individual sense of style. The aim of the brand is to promote and bring the known and the unknown crafts and weaves of our country on a platform where everyone can buy and own a handloom saree. The company’s focus is on operational excellence and economical cost structure, without ever comprising on the design or quality for the buyers and the fair price for the labour and efforts put in by the artisans.
Legal Name
:
Neevi by Ridhima
Headquarters
:
Sultanpur, Uttar Pradesh, India
Business Model
:
B2C,  B2B,  B2B2C  
Founding Date
:
2018
No. of Employees
:
<10
Core Team
:
1.  
Ridhima Shrivastava
Founder
Timeline

2018

Company Incorporation

Jun | Company Incorporation

Company was Incorporated.

Revenue Stream
Target Market
B2B
The brand is interested in collaborating with other brands interested in sarees and fabric.
Client Segment
:
Clothing & Apparel  
Target Companies
:
Startup,  Small Enterprise  
Target Geography
:
India,  Global  
B2C
The brand aims to provide the customers the best quality products for their money.
User Age
:
18 to 25,  26 to 34,  35 to 45,  46 to 60  
User Income
:
Upper-middle Income,  High Income  
Location
:
India,  Global