company logo
Nishu Gold is an India wide emerging 1-2 Gram Premium Jewelry brand based in Vadodara for 25 years.
Basic Information
Nishu Gold can provide excellent service, fast and safe products from parcels at very reasonable prices, especially to the out-of-town customers who cannot reach their store. For this, a special format and separate unit of "Paradise Omni Retail" has been set up.
Legal Name
:
Ambika Art Jewellers
Headquarters
:
Vadodara, Gujarat, India
Business Model
:
B2C  
Founding Date
:
2002
No. of Employees
:
11 to 20
Core Team
:
1.  
Yogesh H Gandhi
Founder
Timeline

2002

Company Incorporation

Aug | Company Incorporation

Nishu Gold was founded by Yogesh.H.Gandhi on 2002 in Vadodara city of Gujarat. It was started as a small cheap imitation jewelry shop with the initial capital of Rs. 3200/- . As years past and as the very first shop was rented.

2020

Product Userbase Milestone

Apr | Product Userbase Milestone

Nishu Gold facebook page reached 75,000 followers and the Nishu Gold online platform gained traction all over Gujarat as well as outside Gujarat as an omni-channel business.

Key Customer Milestone

Oct | Key Customer Milestone

Nishu Gold became one of renowned 1-2 gram jewellery brands in Gujarat and it reached the loyal consumers milestone of 1 lakh all over Gujarat

Key Revenue Milestone

Oct | Key Revenue Milestone

As an omni channel brand with its 3 chain stores Nishu Gold with customer's trust over quality reached annual turnover of Rs. 1.25 crores.

2022

Strategic Partnership

Jun | Strategic Partnership

As an Ahmedabadi jeweller saw the inner potential of Nishu gold brand they reached out to us and we established a 'Nishu Gold' exclusive dealership with them and our first non-chain store showroom was established in Ahmedabad.

Revenue Stream
Target Market
B2B
Real gold jewellers and the ones who has a capital of 25-50 lacs to invest in somewhere safe and promising as a B2B as our brand's franchise owners
Client Segment
:
Others  
Target Companies
:
Startup,  Small Enterprise  
Target Geography
:
India  
B2C
Middle class and classes above who are actively seeking a premium substitute over cheap imitation jewelry and perfect real gold like finished jewelry.
User Age
:
26 to 34,  35 to 45  
User Income
:
Lower-middle Income,  Upper-middle Income  
Location
: