Basic Information
Legal Name
:
Plan B
Headquarters
:
Mumbai, Maharashtra , India
Business Model
:
Founding Date
:
2015
No. of Employees
:
21 to 40
Core Team
:
1.
Vaidehi Shah
Co-Founder & Partner
2.
Sneha Raisoni
Co-Founder & Partner
Timeline
2017
Jan | Product Launch
We launched our extensive innerwear line in June 2017 and experienced an amazing response of Rs 1L sale in a day on one portal. This is when we realised that there is a white space for fun, comfortable innerwear for kids.
2021
Mar | Key Revenue Milestone
COVID was a turnaround for our business as comfortable basics were in demand for kids stuck at home and the entire country was shopping online for 2 years. During this period we experienced a steep growth trajectory.
Revenue Stream
Target Market
Recently Added Startups
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