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The Baby Atelier is a baby products’ company that makes children’s bedding from organic fibre that is eco-friendly, chemical-free, and hypoallergenic.
Basic Information
The Baby Atelier offers bed and bath products that are organic, pesticide-free, and hypoallergenic. The product catalogue included fitted crib sheets, bibs, pillow covers, hooded towels, blankets, washcloths, and bed sheets, among others. Most of the company’s target audience is in the age group of 28 to 40 years, and hail from Tier I and Tier II cities. The Baby Atelier sources cotton only from Global Organic Textile Standard (GOTS)-certified vendors. The company ensures pesticide-free cleaning and finishing procedure for all its products. TBA products are ranged between Rs 550 and Rs 1,800. The company retails its products through various online portals including Myntra, Firstcry, Jabong, and Amazon, as well as through its own website. The company also retails in the Middle East, US, UK, Australia and Europe.
Headquarters
:
Bangalore, Karnataka, India
Founding Date
:
2016
No. of Employees
:
11 to 20
Core Team
:
1.  
Payal Karumbia
Founder