A contemporary home furnishing brand with a focus on natural fibers, Responsible sourcing, sustainable manufacturing and ethical selling.

Basic Information

The Yellow Dwelling’s humble journey began in early 2017 with a search for the finest quality home furnishings that were unique, tasteful yet affordable. Over the past few years, it has grown not only as a business but has craved a niche for itself in bringing the best of cotton and natural fiber home furnishings at reasonable prices. Today we ship across the country as well as internationally via our website. We also have three retail stores in Bangalore and Hyderabad. The dream still continues, as the brand strives to bring its customers what it promises in contemporary products which are tastefully designed, fresh and clean in its patterns, cheerful in its colors and unique in its textures and finishes. The Yellow Dwelling promises to help you turn your house into a home and create that happy and cheerful space while following sustainable, eco-friendly and ethical manufacturing practices. See more

Legal Name

:

Yellow Dwelling Private Limited

Headquarters

:

Bangalore, Karnataka, India

Business Model

:

B2C, 

B2B2C 

Founding Date

:

23rd Jan 2017

No. of Employees

:

21 to 40

Core Team

:
1.

Abhinayah Sundaramoorthy

Co-Founder

2.

Nanda Kumar

Co-Founder

Timeline
2019
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Apr | Product Launch
First collection of In house designed products manufactured and launched in our stores and website thereby becoming an original brand in the category
2020
Jan | Company Incorporation
Changed from Proprietorship to Private limited
Dec | Key Revenue Milestone
Crossed 1 CR in revenue for the Financial year 2020-21 closing the year at 1.88 CR which is 3X of previous year
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See More

Target Market

B2C

The Yellow Dwelling has potential to have retail presence in all Metro, Tier 1 and Tier 2 cities across India and also have great potential outside India with its unique designs and customizable option.

User Age

:

18 to 25, 26 to 34, 35 to 45

User Income

:

Upper-middle Income, High Income

B2B

The Yellow Dwelling has a huge advantage in B2B as it can customize the products as per customer specifications and we have backward integration. We can design, manufacture and deliver the products as per customer requirements.

Client Segment

:

Consumer, Consumer Goods, Art & Design, Construction, Direct-To-Consumer Brands, E-Commerce, Education, Retail, Real Estate, Others

Target Companies

:

Startup, Small Enterprise, Medium Enterprise, Large Enterprise

Target Geography

:

India, Global