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Whoofey is an actionable insights partner and an A.I.-driven advertising tool.
Basic Information
Whoofey is an A.I.-driven advertising tool to assist brands in cost-effectively finding the right audience. The platform gives rewards and offers to the user for contributing valuable feedback for the brand. In turn, their A.I. algorithm will generate an audience persona based on the interaction of users and create an audience that suits the brand's potential. Their mission is to create an innovative and Independent advertising platform that connects businesses with the right customers. Whoofey is entirely an Ad-tech based startup based on the ever-growing Android platform.
Legal Name
:
Whoofey Ads Private Limited
Headquarters
:
Alappuzha, Kerala, India
Business Model
:
B2B2C  
Founding Date
:
2020
No. of Employees
:
11 to 20
Core Team
:
1.  
Baisil Boban
Co-Founder
2.  
Josey Sijo
Co-Founder
Timeline

2019

Founding Team Hired

Sep | Founding Team Hired

Got an Idea discussed with almost 50 friends to become co founder most of them said it's bullshit , some said its possible but we can't do it and some other said let's just give it a try , who knows what comes next ?that's how we created our team.

2020

Company Incorporation

Feb | Company Incorporation

After the founding team was hired we worked on the ideation for about a month and hired freelancers to work on the project and created a basic MVP by february of 2020, that's when we decided to incorporate whoofey.

Raised Funding

Jul | Raised Funding

Activate Founders provides $1,000 USD in AWS credits, valid for two years, so we can experiment and build nearly anything that we can imagine. AWS credits are applied to our AWS bill to help cover costs associated with eligible AWS Services.

2021

Accelerator / Incubator Program

Mar | Accelerator / Incubator Program

We got Incubated with Carve Startup Labs.

Target Market
B2B
BUSINESSES WITH LITTLE OR NO ONLINE PRESENCE • MEDIUM BUSINESSES WHO WANTS TO ACCESS CX BASED ANALYTICS • BUSINESSES WHO WANT TO DO MARKET SURVEY • BUSINESSES WHO WANTS TO SEGMENT THEIR AUDIENCE AND EFFECTIVELY SPEND THEIR ADVERTISING COST.
Client Segment
:
Automotive,  Clothing & Apparel,  Consumer Electronics,  Direct-To-Consumer Brands  
Target Companies
:
Startup,  Small Enterprise,  Medium Enterprise  
Target Geography
:
B2C
INFLUENCERS ARE YOUNGSTERS/STUDENTS SOCIAL MEDIA USERS WORKERS/EMPLOYEES SOCIAL MEDIA USERS.
User Age
:
18 to 25,  26 to 34,  35 to 45  
User Income
:
Lower-middle Income,  Upper-middle Income  
Location
: