In reality, having your own website can be a bit of a challenge. Launching a website or a new brand is hard since there are millions of websites on the web. You’re in constant competition with other websites for search engine rankings. The worse thing about the internet game is that old sites can just change layouts in order to look like new ones. Yes, everyone sees the change in the design of the site and they think that they are looking at a brand new page. So, if you want to beat those prominent websites then you really need to redo your site. You also need to learn more about keywords, redirects and market research. Here are some SEO tools and tips that you can utilize in order to improve blog recognition.
1) Using On-page elements to boost SEO
2) Use your Google Webmasters tool
The Webmasters tool provided by Google can be easily used to manage your site. Many of the greatest websites utilize this tool in order to improve site traffic. Webmasters tool allow search engines to provide information regarding the status of your site along with the most effective keywords which you can use for your contents. Your Webmasters tool will also be able to inform you about the status of Google’s crawlers, and internal links. You can use the tool to monitor the external links which are redirected to your site, which search engines connected to your pages and what is the demographics for your users. You can learn more SEO tips through reading the forums designed for Google Webmasters.
3) Create a simple XML sitemap and domain name resolution
A simple action that webmasters apply in order to increase blog recognition is through the use of XML sitemaps. In a nutshell, an XML sitemap is a list of all known URLs which are found in your site. Submitting this sitemap through your Google Webmasters Tool will ensure that all the pages in your site will be active and it will help search engines discover and index the contents of your site. You can use a number of tools in order to create an XML sitemap. Some tools are free online and can be found utilizing a simple search engine query.
Along with XML sitemaps, SEO experts suggest the use of Domain names. Remember, websites function through the use of the domain. If you put a wrong domain or URL in your pages then you will be facing 301 redirects. This might cause confusion to your users especially to search engines which will be deciphering your site. If your browser will not be able to find the requested URL on your host server, it might lead to a number of issues. In order to solve this dilemma, you need to implement 301 redirects from the canonical to the non-canonical.
4) Practicing good linking
If you will be running in a number of startups and multiple sites then you need to link between your sites (it's like to build PBN). You need to be sure that your URLs are linking with each other and that important links, such as footer links, should connect to their designated locations. If you will be creating your social profile then you need to be sure that your links will also be facing in the right social site. Create some company profiles in Twitter, Facebook, YouTube and LinkedIn then make sure that you will include their links in your site. You will notice that many webmasters overlook this tip and don’t experience the desired results. Linking to your social media profiles assist in gaining repeat users.
If you want to improve your listings you can also add Google Places. List Google places on your site. Adding this feature is easy and quick in setup. You only need to create a list for your blog or business and then remember to add the right links.
5) Remove Black hat SEO techniques in your pages
Most SEO experts suggest that you need to place important keywords in your pages, but also never to overuse them. There is a technique called keyword stuffing which is considered a black hat technique. It involves including a lot of keywords in one page in order to trick the Search engines into thinking that the site has lots of relevant content. This is a bad idea since Google released the Google Penguin update. This update is designed to blacklist websites which practice black-hat SEO techniques. Therefore, it is important to never overuse your keywords and to have high quality contents fit for link analysis.
6) Your Domain is important
Domains are very important when it comes to making a website. When choosing a domain you need to be smart. If you choose the wrong domain, people might mistake your site for something else and you could end up disappointing potential readers. A great example is when you use a name of an animal with your domain, such as Dog smiles. If you choose this type of domain, people would likely think that your site is that of a grooming company or a company that sells doggy treats. Try to clarify what your site is about by simply choosing the right domain. You also need to remember that putting a very long domain might not be a good idea since users might get tired typing your URL to their browser. The rule of the thumb is to choose the right short domain with the right extension. Extensions are also important since it will help users clarify where your business is located and what is the nature of your site. Having the right domain will also help those who use mobile phones since they will be typing fewer letters in their browser. If possible, try to locate an aged domain that is relevant to you niche.
7) Learn how responsive website designs are done
Responsive website designs are important today since most people browse your site through their mobile phones. You can learn how responsive web pages are made through reading SEO blogs.
Always remember that SEO is not only about making sure search engines find you, it is also about delivering the right content which customers will surely love. Make sure that your contents are user friendly and that your articles are easy to read. Such are the ways in order to improve blog recognition. It is important for you to know how to make your images flexible and to add important media queries. Providing the right media queries will allow your viewers to easily access all the contents in your site.