Though iOS offers several enterprise-friendly features, entrepreneurs prefer Android app development services. The blog discusses the reasons behind it.mahipal jadeja
Yesterday I met a startup owner. He wanted to expand his retail business online. During our discussion on the most suitable platform for developing his business app, he asked me questions like Is Android still better than iOS? What are the major differences between these two platforms?? Which one should I choose for my first business app, and why? Etc.
Here are the points I mentioned as answers to his questions.
Both Android and iOS are age-old rivals like Canon and Nikon, and Coca-Cola and Pepsi. Both have a huge fan base and both strive hard to prove themselves superior to each other every day. The mobile app development domain is thriving thanks to the evolution of both these platforms.
When it comes to the market share, Android OS enjoys a lion’s share in the global smartphone market with over 88 percent. However, this is not the only reason why entrepreneurs choose Android over iOS.
Here we make a list of compelling reasons for it.
Samsung, Sony, Motorola, HTC, Huawei, and many other manufacturers bring varieties of smart devices every year. A compact phone, stylish touchscreen, a rotating camera, Android-based phones have many functions and excellent functionality.
Now, let’s compare it with iOS. Every year, Apple comes up with new iPhones and the newer version of iOS, but then older devices that run on previous iOS version become obsolete. In a way, Apple has limited devices as compared to Android.
The omnipresence of Android devices is one of the biggest reasons for its popularity in the corporate sector.
Another noteworthy benefit of the Android OS is the affordability of devices. If an entrepreneur wants to implement BYOD concept for leveraging the benefits of mobility. The budget does not come in the way of implementing mobility at the workplace is entrepreneurs opt for the Android platform.
In stark contrast to this, Apple’s iPhones and iPads are relatively costly and budget constraints can prevent companies to buy Apple’s devices in bulk.
3. Customization options
As an open source platform, Android offers many customization options. In a way, Android app development services are more diverse than iOS app development. With a homogeneous software and hardware, Apple has limited options, whereas Android can take customization to the next level.
Android offers more flexibility to developers. The iOS, being a closed-source platform, has also started to allow some third-party keyboards and widgets to take on Android. But still, custom iPhone app development has many restrictions. And this is one of the reasons why enterprises prefer Android.
The biggest strength of the Android platform lies in widgets. Since long, widgets have remained popular globally. The iOS platform, on the other hand, shows the static rows of icons. Widgets enable the users to have a glance on their home screen without opening an app.
The growing popularity of Android widgets has compelled Apple to introduce widgets. However, Apple widgets are limited and are active only in the notification area. Android widgets also offer newer possibilities.
You may argue that iOS can provide better multitasking than its Android counterpart. But, do you know that Android has a robust multitasking functionality? People are unaware of multiple features of Android OS that can make multitasking easy.
Let’s take the example of Samsung. Long ago, the company has introduced multi-window that shows multiple apps together.
On the other hand, Apple is also catching up with this feature since 2015, but it is likely that Google’s “stock” vision for Android will take multitasking to the next level soon.
Entrepreneurs prefer Android for this reason and want to unleash the potential of multitasking functionality.
Custom ROM (Read Only Memory) can enable the developers to replace the built-in software from Android devices. It is useful in two ways:
Customization and performance are key benefits of custom ROMs and they give Android devices a huge advantage over iPhones.
7. Power of Google
Well, no one can deny this advantage. Android devices have an array of Google services and apps. From Docs to Drive and Gmail to Maps- all these apps are business-friendly and useful for increasing productivity. Though most of these services are available in iOS also, there is a lack of deep integration of these services in iPhones and iPads.
If you want to leverage all the benefits of Google apps, Android is preferable. It is easy to utilize all of them for your business through a customized Android app. Android OS can offer a seamless experience of Google apps and you can have the power of Google by your side!
8. Google Now integration
Well, Siri is not bad, but Google Now is good. Don’t get baffled. Here we explain how Google Now can assist your business. Android devices are ready to offer you Google Now with all inbuilt elements. The predictive approach taken by Google Now can fulfill all the searching requirements as it is powered by the search engine giant Google.
Indeed, Google Now is more precise and business-friendly than Siri and it can act as a right digital assistant for your business. What’s more, Google keeps on improving this assistant with new functionality and your Android business app can get benefits from it.
In brief, the spirit of exploration and innovation is stronger in Android app development as compared to iOS apps. Though iOS offers more data security, these are top reasons why entrepreneurs prefer Android app solution for their business.
Every year, Android developers bring innovative and effective solutions for bugs, interface, performance-related issues and the like. Continuous improvement and faster evolution than its peer can keep Android in the top gear. As the platform’s popularity is steadily increasing in the strongholds of iOS, more entrepreneurs have started jumping on the Android app development bandwagon.
As a leading mobile app development services provider, we build the best-in-class app solutions for both Android and iOS platforms. Our dedicated mobile app developers can meet your business requirements through customized and feature-rich app solutions.
Mahipal Jadeja is a Digital Marketing Manager at a reputed mobile app development company. He focuses keenly on the marketing trends while blending guerrilla techniques with traditional tactics to achieve an optimum outcome. As an avid reader, he used to read a lot of stuff online and offline. His specialties remain online marketing, reputation building, and paid marketing campaigns among other. He likes to share his knowledge through informative and interesting posts.