‘Put blinders on and keep going through hard times’: Rajat Jadhav, Co-founder, Bold Care

The Proust Questionnaire is a questionnaire about one’s personality. It has its origins in a parlour game popularised by Marcel Proust, the French essayist, who believed that, in answering these questions, an individual reveals his or her true nature.

Rajat Jadhav is Co-founder, Bold Care, a digital men's health and wellness platform which provides Indian men with easy online doctor consultations and personalised treatment kits, delivered to their doorstep.

Rajat’s team handpicks all the doctors on the platform and ensures the highest quality of medicines by working with manufacturers who follow the best, hygienic manufacturing practices at their factories. His company offers personalised treatment plans with prescription medicines and natural supplements. With unlimited post-consultation follow-ups, they help find permanent solutions for men’s wellness issues.

Here are his responses to our Proust questionnaire...

What is your idea of perfect happiness?

Working on something difficult and getting the desired results. Happiness always comes in bits and pieces, it's never a constant feeling.

What is your greatest fear?

Not keeping up with the times and becoming a 'Luddite'. 

What is the trait you most deplore in yourself?

Trusting people every time.

What is the trait you most deplore in others?


Which living person do you most admire?

My father.

What is your greatest extravagance?

Honestly, food! I don’t really spend on anything else.

What is your current state of mind?

In the zone to build my company, ‘Bold Care’!

What do you consider the most overrated virtue?

Compassion — it’s the first thing people lose in difficult situations.

On what occasion do you lie?

When I know that the truth could worsen the situation.

What do you most dislike about your appearance?

Nothing really, I’ve never been inclined to care a lot about the way I look.

Which living person do you most despise?

I don’t think I despise anyone in specific but I would say I don’t agree with ideologues.

What is the quality you most like in a man?

Grit and honesty.

What is the quality you most like in a woman?

Grit and honesty.

Which words or phrases do you most overuse?


What or who is the greatest love of your life?

Mixed Martial Arts, Bold Care, and definitely my team.

Which talent would you most like to have?

A good singing voice, maybe.

If you could change one thing about yourself, what would it be?

Learning to wind down. I seriously have a hard time relaxing.

What do you consider your greatest achievement?

Honestly, I’m too young to call anything my greatest achievement yet. The best is yet to come!

If you were to die and come back as a person or a thing, what would it be?

Prime Minister of a nation. Would love to experience life at that scale.

Where would you most like to live?


What is your most treasured possession?

A sense of self-worth!

What do you regard as the lowest depth of misery?

Being jealous of your friend’s success.

What is your favourite occupation?

Being a musician or an entrepreneur.

What is your most marked characteristic?

Tenacity and making difficult decisions quickly.

What do you most value in your friends?


Who are your favourite writers?

Nicholas Taleb, Hermann Hesse, Jordan Peterson, Matt Talibi and many more (I am not a voracious reader though).

Who is your hero of fiction?

James Bond.

Which historical figure do you most identify with?

Leonardo Da Vinci.

Who are your heroes in real life?

My father, Jordan Peterson, Indian freedom fighters, and my colleagues.

What is your favourite name?


What is it that you most dislike?

Lack of self-discipline in people.

What is your greatest regret?

Nothing yet, thankfully.

How would you like to die?

Travelling through space.

What is your favourite journey?

Travelling through Spiti Valley.

What is your motto?

Put blinders on and keep going through hard times.

Edited by Kanishk Singh


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