Follow your dreams, they know the way: Vishwas Shringi, CEO and Founder, Voylla

The Proust Questionnaire is a questionnaire about one’s personality. It has its origins in a parlour game popularised by Marcel Proust, the French essayist, who believed that, in answering these questions, an individual reveals his or her true nature.

Vishwas Shringi, CEO and Founder, Voylla graduated from IIT, Chennai in 1999, and moved to the US to study in Carnegie Mellon University. He spent more than 12 years in the US, which included a 5-year-stint at Amazon. When he returned to India, he decided to create an e-commerce platform, and launched Voylla in 2012, which is India’s largest online-cum-retail fashion jewellery destination for Indian imitation jewellery. Some years later, Voylla launched across marketplaces like Amazon and Flipkart and its first flagship store in Delhi. When Vishwas is not busy creating and collating exquisite pieces of jewellery inspired by the rich culture and heritage of India, he’s either playing soccer, spending some me-time on his bike or exploring new places around the world. Here are his responses to our Proust Questionnaire…

What is your idea of perfect happiness?

A thick protein shake after pumping heavy weights at the gym.

What is your greatest fear?

I love my hair, so my greatest fear is baldness. I get bad dreams about it.

What is the trait you most deplore in yourself?

I trust everyone.

What is the trait you most deplore in others?


Which living person do you most admire?

My grandfather. At the age of 94, he is so energetic and full of life.

What is your current state of mind?

Happiness. It’s within me, and it’s around me!

What do you consider the most overrated virtue?


On what occasion do you lie?

On any occasion that helps me optimise happiness and only if it is harmless.

What do you most dislike about your appearance?

I love every bit of my appearance. I cherish what God has given me.

Which living person do you most despise?

 People who lie and pretend that they are not wrong.

What is the quality you most like in a man?


What is the quality you most like in a woman?


Who is the greatest love of your life?

My best friend and wife, Jagrati.

Which talent would you most like to have?

I would love to become a professional guitarist.

If you could change one thing about yourself, what would it be?

Trusting people blindly.

What do you consider your greatest achievement?

The greatest is yet to come.

If you were to die and come back as a person or a thing, what would it be?

I love my life, and would be happy to be born as myself again but with more wisdom.

Where would you most like to live?

The countryside. I love nature.

What is your most treasured possession?

A handcrafted cricket bat that a village carpenter made for me after I described to him what a bat looks like.

What do you regard as the lowest depth of misery?

Begging for a livelihood.

What is your favourite occupation?

Entrepreneurship. The ability to lead and create jobs.

What is your most marked characteristic?

I am a people person.

What do you most value in your friends?


Who are your favourite writers?

Ayn Rand.

Who is your hero of fiction?


Which historical figure do you most identify with?

Abraham Lincoln.

Who are your heroes in real life?

Barack Obama.

What is your favourite name?


What is it that you most dislike?


What is your greatest regret?

Not spending enough time with my kids.

How would you like to die?

While working or travelling.

What is your favourite journey?

A trip to Hawaii. I like to be near water bodies.

What is your motto?

Follow your dreams, they know the way!


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