YourStory | Stories about startups & entrepreneurships
Direct to consumerThe world’s a stage for India's bold, new D2C brands
It's not only at the Commonwealth Games that Indians are making noise at a global level. Homegrown direct-to-consumer brands barely a few years old, including Mensa Brands, are shifting multiple levers to fuel their international ambitions.
Payal Ganguly | 8 min read By Payal Ganguly The world’s a stage for India's bold, new D2C brands
It's not only at the Commonwealth Games that Indians are making noise at a global level. Homegrown direct-to-consumer brands barely a few years old, including Mensa Brands, are shifting multiple levers to fuel their international ambitions.
Direct to consumerThe world’s a stage for India's bold, new D2C brands
It's not only at the Commonwealth Games that Indians are making noise at a global level. Homegrown direct-to-consumer brands barely a few years old, including Mensa Brands, are shifting multiple levers to fuel their international ambitions.
Payal Ganguly | 8 min readIn Spotlight
Startup Stories
Discover new, disruptive startups

SaaSKeeping a check on counterfeits, this startup's SaaS solution ensures brand authenticity
Founded in 2018, Ennoventure addresses issues arising from counterfeiting across industries with a non-disruptive solution for verifying product authenticity.
Trisha Medhi · 6 min read
Brands
Everything else that happens at YourStory
In Depth
Deep data-driven stories on the entrepreneurial ecosystem
Events & Sessions
Explore upcoming events and new age agendas
This event has ended
View Event
26 Aug 2022
View Event
Videos
Check out Yourstory's shows, visual stories & interviews with changemakes all over the world
Inspiration
Stories of individuals & communities driving change
Companies
Companies to check out today

Lujobox
Lujobox is offering Luxury Beauty Subscription Box for women in India.

Dexler Energy
Dexler Energy is a solar developer helping industries and businesses to adopt solar energy systems.

CollegeTpoint
CollegeTpoint is a technology-driven start-up which makes college selection easy for students looking to pursue undergraduate engineering degree.

Biosense
Biosense is among the leading point of care testing and instrumentation companies in India.

Unhedged
Unhedged is building the next-gen robo-adviser.
YS Visuals
Data-driven research reports on the Indian startup ecosystem