News AcqHires Pune Based Technology Company True Sparrow Systems

In an announcement today, a US based eCommerce company has acquired True Sparrow Systems, an Indian Technology company.

True Sparrow was founded by Nishith Shah and Deepa Shah (husband and wife) in 2007 to be a startup company working on innovative technology products.

A message from the founders:

We are proud to announce that Fab has acquired True Sparrow.

We had founded True Sparrow in 2007 in Pune, India. Guided with a unique culture around Make Mistakes, Get Shit Done, and Ship It, the company has worked on innovative technology products.

Along the way, we met Jason Goldberg. Together, we founded Socialmedian. And later, the three of us along with Bradford Shellhammer founded Fab. Fab is everyday design. Millions of people around the world use Fab to discover everyday design products at great prices, to connect with the world’s most exciting designers, and to share their favorite design inspirations.

True Sparrow and Fab have always been one team. And today, we are one company. Today is a new beginning. Today is a start of another remarkable journey with the Fab family.

A year ago at this time Fab was 80 people in NYC and 30 in Pune. Today, Fab now has: 230 NYC employees, 180 Berlin employees, 85 Pune employees, and 150 team members at our warehouse in New Jersey.

Free Download: ‘A beginner’s guide to app store optimization’

Fab,com has 9 million members worldwide and they sell 4 products per minute!

More about the story on Jason Goldberg’s website.

About the author

Jubin is an old timer at YourStory. Deeply entrenched in the Indian startup ecosystem, he has written about and analysed more than 1000 startups. He operates from the mountains in Dharamshala where he plays with technology, farming and eco-construction. He can be reached on Twitter @jub_in and on mail at

Write your story
Share your stories with us and inspire others like you!

Never Miss a Story — Follow Us

Most Popular

Sign Up for the daily YS Newsletter for all the latest updates