Yourstory
Top Picks
It’s much harder being a senior woman leader in India, says Ipsita Dasgupta of HP
In our Women in Tech series, we profile Ipsita Dasgupta, Senior Vice President & Managing Director, HP India, Bangladesh, and Sri Lanka, who talks about navigating diverse roles and why advocacy is more important than mentorship.
Rekha Balakrishnan
It’s much harder being a senior woman leader in India, says Ipsita Dasgupta of HP
In our Women in Tech series, we profile Ipsita Dasgupta, Senior Vice President & Managing Director, HP India, Bangladesh, and Sri Lanka, who talks about navigating diverse roles and why advocacy is more important than mentorship.
Rekha Balakrishnan
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Conversations
Featured Series
Spotlight
DPDP is not a policy update; it’s a structural shift: Why Easyrewardz is reimagining the modern CRM with OneConsent
India's data protection law is not about paperwork. It is about who owns the relationship between a brand and its customer—and how Easyrewardz is helping brands bridge that trust gap.
Gayatri Guha
Fixing the air we breathe: how one founder built a new indoor air system using OpenAI tools
Abhinav Gupta moved from monitoring polluted air to engineering a system designed to fix it. OpenAI’s tools helped accelerate the research, iteration, and design behind Breethr’s approach to healthier indoor environments.
Surya Kannoth
From being Flipkart’s backbone to scaling Bharat’s D2C brands, Ekart is building the new supply chain OS
For India’s fast-growing D2C brands, cracking the product is only half the battle; getting it to customers quickly and cost-effectively is the real test. Ekart is betting its nationwide logistics network can help brands scale across Bharat.
Surya Kannoth
NABARD launches National Climate Stack Innovation Challenge to secure India's agricultural future
The National Climate Stack Innovation Challenge is looking for innovators ready to turn fragmented climate data into a lifeline for millions of Indian farmers.
Gayatri Guha
Spotlight
DPDP is not a policy update; it’s a structural shift: Why Easyrewardz is reimagining the modern CRM with OneConsent
India's data protection law is not about paperwork. It is about who owns the relationship between a brand and its customer—and how Easyrewardz is helping brands bridge that trust gap.
Gayatri Guha
Fixing the air we breathe: how one founder built a new indoor air system using OpenAI tools
Abhinav Gupta moved from monitoring polluted air to engineering a system designed to fix it. OpenAI’s tools helped accelerate the research, iteration, and design behind Breethr’s approach to healthier indoor environments.
Surya Kannoth
From being Flipkart’s backbone to scaling Bharat’s D2C brands, Ekart is building the new supply chain OS
For India’s fast-growing D2C brands, cracking the product is only half the battle; getting it to customers quickly and cost-effectively is the real test. Ekart is betting its nationwide logistics network can help brands scale across Bharat.
Surya Kannoth
NABARD launches National Climate Stack Innovation Challenge to secure India's agricultural future
The National Climate Stack Innovation Challenge is looking for innovators ready to turn fragmented climate data into a lifeline for millions of Indian farmers.
Gayatri Guha
Founder First
D2C vs marketplace: What Indian founders should choose
Marketplace or D2C? Indian founders are done picking sides. Here's what's actually working in 2026!
Aasma Khan
Just In
Explore All Stories
Founder First
Startup
D2C vs marketplace: What Indian founders should choose
Marketplace or D2C? Indian founders are done picking sides. Here's what's actually working in 2026!
Aasma Khan
Swipe Right
Leadership Lens
The coming 20 years will decide India’s next 100, says Zoho’s Vembu on building Bharat
In a conversation with YourStory founder Shradha Sharma, Zoho’s Sridhar Vembu talks about India’s fast-closing demographic window, his vision of a ‘Bharat-first’ model rooted in humanism, and technology’s place in it.
Team YS
Leadership
Lens
The coming 20 years will decide India’s next 100, says Zoho’s Vembu on building Bharat
In a conversation with YourStory founder Shradha Sharma, Zoho’s Sridhar Vembu talks about India’s fast-closing demographic window, his vision of a ‘Bharat-first’ model rooted in humanism, and technology’s place in it.
Team YS
Featured
SMB Story
Her Story
Social Story
Featured
Her Story
SMB Story
Social Story
Interview
This Silicon Valley founder wants to redefine AI compute forever!
What’s happening inside Groq could reset the rules of AI compute. Meet Jonathan Ross, Founder & CEO of Groq, the company behind ultra-low-latency LPUs that make AI faster, cheaper, and massively scalable.
Brand Solutions
Interview
Explore
Upcoming startups of 2026 and browse them on YourStory
Discover More
Startup
D2C vs marketplace: What Indian founders should choose
The ultimate 90-day execution plan for startup founders
Don’t let these 5 founder mistakes destroy your startup
Founder's dilemma: Build for India or build for the world?
Just In
[Exclusive] Endiya Partners launches sports tournaments for India’s startup ecosystem
Startup news and updates: Daily roundup (April 29, 2025)
Women's Day: PM Modi salutes 'Nari Shakti', hands over social media accounts to women achievers
Startup news and updates: Daily roundup (January 21, 2025)
Technology
The hidden cost of “free”: Why open source hits a wall at enterprise scale
Meta pushes for better content enforcement with more advanced AI
OpenAI to strengthen its Codex coding agent through acquisition of Astral
Mistral AI strengthens enterprise offerings with Forge, Small 4
Business Ideas
The most boring businesses in India that quietly make crores
Biggest Companies That Were Born From Mistakes and Accidents
5 Profitable small business ideas for new founders
This Indian Tree Can Make You Richer Than Sugarcane or Wheat
Books
6 Must-read books every history lover should explore
5 powerful books that transformed the course of history
5 Books that help you find your true purpose in life
7 life-changing books to finish reading before you turn 35
Campaign
BharatPe’s ‘Hai Yakeen’ campaign celebrates the indomitable spirit of Indian merchants
SMB Week: How OTT has changed the face of India’s media and entertainment industry
SMB Week: Here’s how SMBs in the manufacturing sector can find opportunity in change
SMB Week: How COVID-19 catalysed efforts to build a stronger healthcare ecosystem and the role of SMBs
Story
The stroke survivor who summited Mt Kilimanjaro, women owning the roads, and all-night hackathons: Top stories of the week
Countdown to SheSparks, girls’ hostels, and a woman who wears many hats: Top stories of the week
An entrepreneur, author, athlete, stand-up comic, and more: the many acts of Anu Vaidyanathan
Women workforce participation and the burden of unpaid work–our top stories of the week
Sports
5 Indian sportswomen who dominated headlines this month
Meet Renee Noronha, India’s youngest female Ironman, who is chasing a six-continent dream
WPL team UP Warriorz is just the beginning of Jinisha Sharma’s bigger play in women’s sport
How Pooja Krishnamoorthy made history as the first Indian woman to complete the Brazil 135 Ultra
Resources
These businesses are turning traditional Indian sweets into health-conscious versions
How brands are blending tech with tradition this Ganesh Chaturthi 2025
What to consider before taking a business loan?
Must-read business newsletters: An entrepreneur's secret weapon
Marketing & Sales
Airtel vs Jio: How India’s telecom market became a duopoly
Get started with affiliate marketing with these basic steps
Want to ace affiliate marketing? Try and avoid these rookie mistakes
Building a brand: 10 tips for creating outstanding video ads
Funding
Burma Burma raises Rs 38 Cr in funding
Rocketlane raises $60M led by Insight Partners
Fullife Healthcare raises Rs 300 Cr from Elev8 Venture Partners
Solar finance platform Metafin raises $10M debt from Lendable
Social & Green News
Strong network of MSMEs being developed; only India can buttress global supply chain: President
PM launches Rs 24,000 Cr scheme for vulnerable tribal groups' welfare
Aiming to reduce plastic, The Body Shop to launch refill stations in India by year end
Five new animal species discovered in Tibet