Five points, someone: with Seth Godin

Seth Godin, American entrepreneur, author, and public speaker. Someone whom I completely and totally admire and follow everyday.


Here are five points from him on foundation elements for modern businesses:
1) The best people to fund your growth are your customers.
2) Plan on remarkable experiences, not remarkable ads.
3) Don’t build a fortress of secrets; bet on open.
4) Tell a story, erect a mythology, walk the walk.
5) Create scarcity but act with abundance. Free samples create demand for the valuable tier you offer.

About the author

Shradha Sharma is the Founder and Chief Editor of YourStory. Shradha lives her life in stories. And believes, every story is unique and every story matters.

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