Writer - Brand Solutions Content

Bengaluru, India

YourStory Media, India’s go-to platform for stories of inspiration, entrepreneurship, and following your startup dream, is looking for writers who can take the art of storytelling to the next level.


What does this role entail?

Writing crisp, clear, accurate and engaging content across writing styles — informative, emotional, creative, journalistic and business.

Regularly interfacing with organisations and personalities in the Indian internet economy for leads and stories.

Multimedia storytelling by making sure copies have high-quality pictures, illustrations, infographics, video, and/or audio.

Conceptualising strategies for brand campaigns and events.

Optimising content for SEO for higher brand reach by keeping track of search algorithm updates and ever-changing SEO best practices.

Collaborating with cross-functional teams to aid in the amplification of the YourStory brand through various content-related projects and events.

Collaborating on research reports, data-led campaigns and infographics.


You should apply if you:

Have good storytelling skills, equipped with stellar grammar, writing, editing, and proofreading skills.

Have a keen interest in business, technology, and the startup ecosystem.

Can write engaging and thoughtful copy across social, print, video, and digital for diverse projects such as emailers, advertising campaigns, physical assets, web content, and sales.

Understand social media, SEO, data analysis, and content marketing.

Have exceptional communication and interpersonal skills.

Are adept at using technology, and familiar with G-Suite, MS Office, and basic photo editing apps.

Can multi-task, thrive under pressure, and are deadline-oriented

You dig into the details to uncover and craft authentic and compelling stories that resonate with audiences.

Are a creative wordsmith who enjoys the challenges of finding the right combination of words and phrases to create meaning.

Are a role-player capable of adjusting voice and tone to match a brand’s personality: serious, humorous, informative, and inspiring.

An excellent written communicator – you understand prose, poetry and rhetorical devices to deliver compelling and engaging content.


Experience: 2-5 years


Deadline: June 20, 2024


Following your application, HR will share with you tests for writing, data analysis, tech, and SEO, followed by a final interview with key stakeholders.

How to apply?

Send an email to [email protected] with the subject line "Application for [Writer - Brand Solutions Content]"

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