Ola Krutrim’s AI assistant goes offline

Kruti, the AI assistant from Ola's AI arm Krutrim, is down across the web, app stores, and integrations.

The AI assistant is not currently available through the Ola app, on app stores, or via its standalone website, kruti.ai. The page www.olakrutrim.com/kruti, on Ola Krutrim’s website, shows an unavailability message.

“We’ll be back soon. Kruti AI is currently under maintenance. We’re working on something great and will be back shortly," it says.

Krutrim has not issued a detailed public explanation for Kruti’s disappearance beyond the maintenance notice on its site.

The Economic Times was first to report on the development.

Kruti is meant to be Krutrim’s consumer face. Launched in June last year, it was presented as an agentic AI assistant, a tool that does not just chat but can also carry out tasks.

Krutrim said the tool could book taxis, order food, pay bills, generate images, and do research, with support for 13 Indian languages.

Krutrim’s blog said its first public beta chatbot, released in February 2024, had problems such as hallucinations and limited context windows, meaning it could produce errors or forget too much of a conversation.

By June last year, The Economic Times reported that founders and developers it had spoken to considered Krutrim’s models and cloud offerings less mature than those of larger hyperscalers such as AWS and Azure.

The company has also been through repeated restructuring with media reports of exits of senior executives in June 2025, more than 100 job cuts in July, and a third round of layoffs in September last year, which hit about 50 people in the linguistics team, including regional language specialists.

Krutrim is trying to build a full stack AI business rather than a single app. Its site explains Krutrim Cloud as a platform for compute, storage, networking and AI workloads, and lists products such as AI Studio, Ola Maps, Language Hub, Contact Center AI, and Krutrim Silicon.

The silicon arm is pitched as chip development for AI, general computing, and edge devices, including Bodhi and Sarva processors and an AI server cluster effort. It is trying to own the infrastructure, the software, and the user products at once, an ambitious goal.

In January 2024, Krutrim raised $50 million at a valuation of $1 billion, making it India’s first AI unicorn. Since then, the company has pushed deeper into cloud, models, and chip work. Efforts include the acquisition of BharatSah’AI’yak in 2025. However, the commercial path has looked uneven with multiple hiccups along the way.