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New-age online grocery delivery startup serving the underserved tier 2 cities in the space of online grocery shopping.
Basic Information
Aforro is a completely bootstrapped company with a mission to create ease for people of tier 2 cities, providing them groceries at a click. With their clean, easy-to-use app interface they are already winning hearts in their city. They aspire to serve most of the tier 2 cities in India.
Legal Name
:
Aforro Groceries Private Limited
Headquarters
:
Haridwar, Uttarakhand, India
Business Model
:
B2C  
Founding Date
:
2022
No. of Employees
:
<10
Core Team
:
1.  
Rachit Gupta
Co-Founder & CEO
2.  
Harshit Kumar Gupta
Co-Founder & COO
Timeline

2022

Company Incorporation

Aug | Company Incorporation

Incorporated the company in MCA, Dehradun, Uttarakhand. Headquarters are in Haridwar

2023

Started Generating Revenue

Apr | Started Generating Revenue

We launched the pilot in the month of March, 2023. We started real operations from April, 2023.

Target Market
B2B
We aspire to serve restaurants, hotels, dhabas, kitchens etc
Client Segment
:
E-Commerce,  FMCG,  Retail  
Target Companies
:
Startup,  Small Enterprise  
Target Geography
:
B2C
Indian tier 2 citizens, mostly adults
User Age
:
18 to 25,  26 to 34,  35 to 45,  46 to 60  
User Income
:
Lower Income,  Lower-middle Income,  Upper-middle Income,  High Income  
Location
: