Working together with deaf team members, interpreters and domain experts, Bleetech has built a strong brand presence within the deaf community in India. The content on BleeTV are videos with topics ranging from news, financial literacy, current affairs, moral stories, English language, science and technology, and self-help, among others. The platform has reached over 12,000 deaf people, including 1,200 children, and has trained over 100 teachers. BleeBooks are designed for deaf students with stories and activities for deaf kids. These books are also connected to the BleeTV Library app through QR codes, which gives them access to content in Indian Sign Language. Bleetech has specially designed courses for hearing kids and adults to learn Indian Sign Language.