Comedy Munch

Comedy munch is an artist community platform that helps brands in employee and customer engagement, brand communication, community building, and online integration.

Content, Entertainment, Media, Events

Basic Information

Comedy Munch helps brands in employee and customer engagement, brand communication, community building, and online integration through humour and entertainment. The company plans and organises events and programs for dealer/vendor/corporate meets, brand/product launch, community building and online audience engagement through a unique integration of comedy and entertainment content through online platforms like Mobile App, Youtube and power comedy content for Hotstar, MX Player, Jio STB, OLA Play etc.

Legal Name

Inavit Digital Pvt Ltd.

Headquarters

Gurugram, Haryana, India

Business Model

B2B2C

Founding Date

2015

No. of Employees

11 to 20

Core Team

Anuj Sehgal

Co-Founder & CEO

Bharti Mehta

Co-Founder

Timeline

2015

Product Launch

Launched Comedy Munch Mobile Video Streaming App on Google Play Store

2016

Started Generating Revenue

Started generating revenue from B2B Micro-Subscription model with Indian telcos

2018

Accelerator / Incubator Program

Joined Nasscom 10k Startup Accelerator Program

Got Acquired

Sold B2B business to Chinese Advertising firm

2019

Raised Funding

Raised Seed funding from Singapore based Co.

Revenue Stream

Affiliate Marketing

Commission on transaction

Licensing

Target Market

B2B

Employee & Customer Engagement: The company plans and organizes events and programs for dealer/vendor/corporate meets, brand/product launch, community building

Client Segment

Community, Direct-To-Consumer Brands, Entertainment, Travel/Hospitality

Target Companies

Medium Enterprise, Large Enterprise

Target Geography

India, India Tier 1, India Tier 2

B2C

Comedy Content Consumption: People who consume comedy content online (Mobile App, Youtube) and offline through public events

User Age

18 to 25, 26 to 34, 35 to 45

User Income

Upper-middle Income, High Income