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To : Founder at EM3 Agri Services
EM3 Agri Services is bringing tech and mechanisation for the farming community on a Pay-for-Use basis, thereby using productivity.
Basic Information
EM3 Agri Services offers farm equipment such as ground-levelling machines, deep-ploughing equipment and power harrows for making seed beds to farmers on rent. The company was founded in 2013 by Adwitiya Mal and his father Rohtash Mal, a former CEO of Bharti Airtel and most recently at the helm of heavy machinery maker Escorts Ltd. The company is harnessing the power of information technology and mobile telecom services, financial services etc. to integrate and strengthen the value proposition. Their service named Samadhan - FaaS (Farming as a Service) creates a platform that enables technology to reach the farmer and the farm in an efficient and affordable manner through a network of farm centers (Samadhan Kendras). Each center, managed through IT enabled systems and manned by agri-professionals, is equipped to handle a comprehensive suite of basic and precision farm operations throughout the entire crop production cycle. In 2017, the startup raised $10 million from London-based non-profit Global Innovation Fund.
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