Founded in 2018, Fresh For Paws is the brainchild of Srishti Bhatia. Carefully researched, it is based on ready to eat technology. It ensures both freshness of the food and its nutritional values remain intact. See more

Basic Information

Fresh for Paws has a shelf life of two years. Fresh For Paws caters to homemade, grain free, ready to eat pet food. Every meal is prepared, delivered and proportioned for your pet’s calorie intake. It requires no scooping, defrosting or guesswork. Meals are perfectly portioned, measured and sealed in bags. Its menu offers real food made from natural ingredients. It includes high quality proteins, nutrient rich vegetables and the vitamins and minerals your dog needs. The company does not use rendered meats, byproducts or preservatives like other industrial pet food producers. Products offered are Chicken Liver, Chicken Stew with Curcumin, Peanut Butter, Mutton Liver, Casserole, Egg White Stew, Paneer Stew, Vegetable Stew, etc. See more

Legal Name

:

Fresh For Paws

Headquarters

:

New Delhi, Delhi, India

Business Model

:

B2C, 

B2B, 

B2G 

Founding Date

:

2018

No. of Employees

:

<10

Core Team

:
1.

Srishti Bhatia

Founder

Timeline
2018
true
Nov | Company Incorporation
We were incorporated and starting venturing in the retail market.
Dec | Awards
Won the Peoples Choice Best Chef award at Pet Fed 2018
2021
Apr | Awards
Won the Pet Food Brand, wet ( made in India) of the year 2021 at the Indian Pet Industry Award conducted by IIPFT.

Target Market

B2B

We sell through offline and online distribution channels.

Client Segment

:

Direct-To-Consumer Brands, E-Commerce, FMCG

Target Companies

:

Small Enterprise, Medium Enterprise, Large Enterprise

B2C

Our main customers are pet parents who understand the nutritional needs of their pets.

User Age

:

18 to 25, 26 to 34, 35 to 45, 46 to 60

User Income

:

Upper-middle Income, High Income