Gray Matters Capital is an impact investing foundation.

Basic Information

Gray Matters Capital is an impact investing foundation founded by Bob Pattillo. GMC is based in Atlanta, Georgia with global offices in Nairobi, Kenya and Bangalore. GMC's approach to address the world's most challenging social issues is by investing in sustainable markets. GMC operates for-profit models that alleviate poverty, promote the dignity of human rights, and enhance the quality of education for low-income communities around the world. All profits and return of capital are then reinvested into the foundation to be redeployed in the next generation of impact enterprises. GMC also invests in human capital and ecosystem development throughout the developing world, and collaborates with investees, and other internal and external stakeholders, to research and support game-changing business concepts. They prioritize their activities according to market demand, and the potential for large-scale social impact and economic returns. See more



Atlanta, Georgia, United States

Founding Date



No. of Employees


21 to 40

Core Team


Bob Pattillo



Erika Norwood

President & CEO