Joypur Sales

Joypur Sales is a platform for Fashion Jewellery and much more.

Direct-To-Consumer Brands, Clothing & Apparel

Basic Information

Joypur Sales had started as a jewellery company selling products on an online platform, started by a first-generation promoter Mr. Ankush Kejriwal, a CA dropped out after attempting his final papers. With small savings from his pocket, this business is now currently processing more than 1 lakh orders in FY 20-21 with a turnover of more than 25 million in a short span of 5 years. Started with selling on online platforms; running 3 brands in imitation jewellery, now they are connecting housewives in their network to make them empower and help them to earn some income. They have now a network of more than 500 women who are working from home and generating their own income. They see potential in each household, and are looking forward to connecting more and more part-time entrepreneurs. They are also trying to bring change in traditional designs and trying to make most of jewellery within India, which they used to import from countries like China and Korea.

Legal Name

Joypur Sales

Headquarters

Jaipur, Rajasthan, India

Business Model

B2C, B2B2C

Founding Date

2015

No. of Employees

11 to 20

Core Team

Ankush Kejriwal

Founder

Timeline

2015

Jun | Company Incorporation

It was a tough and interesting decision to enter in a non family business after leaving a much promising CA career.

2021

Mar | Key Revenue Milestone

This year we have processed more than 1 lakh orders with a revenue of more than 25 millions.

Mar | Key Customer Milestone

Post Covid we added more and more B2B customers and achived great retuning ratio. Now working with more than 500 sellers.

Revenue Stream

E-commerce - Product

Physical Commerce

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Target Market

B2B

We have now network of more than 500 women who are working from home and generating their own income. We see potential in each household, and looking forward to connect more and more part time entrepreneurs connecting with us.

Client Segment

Clothing & Apparel, Collaboration

Target Companies

Startup

Target Geography

India, Global

B2C

We are working on making new and modern designs in India, which we used to import from country like China and Korea.

User Age

18 to 25, 26 to 34, 35 to 45

User Income

Lower-middle Income, Upper-middle Income