Joypur Sales
Joypur Sales is a platform for Fashion Jewellery and much more.

Basic Information

Joypur Sales had started as a jewellery company selling products on an online platform, started by a first-generation promoter Mr. Ankush Kejriwal, a CA dropped out after attempting his final papers. With small savings from his pocket, this business is now currently processing more than 1 lakh orders in FY 20-21 with a turnover of more than 25 million in a short span of 5 years. Started with selling on online platforms; running 3 brands in imitation jewellery, now they are connecting housewives in their network to make them empower and help them to earn some income. They have now a network of more than 500 women who are working from home and generating their own income. They see potential in each household, and are looking forward to connecting more and more part-time entrepreneurs. They are also trying to bring change in traditional designs and trying to make most of jewellery within India, which they used to import from countries like China and Korea. See more

Legal Name


Joypur Sales



Jaipur, Rajasthan, India

Business Model




Founding Date



No. of Employees


11 to 20

Core Team


Ankush Kejriwal


Jun | Company Incorporation
It was a tough and interesting decision to enter in a non family business after leaving a much promising CA career.
Mar | Key Customer Milestone
Post Covid we added more and more B2B customers and achived great retuning ratio. Now working with more than 500 sellers.
Mar | Key Revenue Milestone
This year we have processed more than 1 lakh orders with a revenue of more than 25 millions.

Target Market


We have now network of more than 500 women who are working from home and generating their own income. We see potential in each household, and looking forward to connect more and more part time entrepreneurs connecting with us.

Client Segment


Clothing & Apparel, Collaboration

Target Companies



Target Geography


India, Global


We are working on making new and modern designs in India, which we used to import from country like China and Korea.

User Age


18 to 25, 26 to 34, 35 to 45

User Income


Lower-middle Income, Upper-middle Income