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Odd Giraffe

Odd Giraffe is a design-led DTC Stationery brand.
Art & Design,  Direct-To-Consumer Brands,  Retail  
Basic Information
Odd Giraffe is a design-led DTC stationery brand leveraging technology to create high-quality & customised made-to-order products such as notebooks, planners, journals, cards, photo-books and more.
Legal Name
:
Odd Giraffe Lifestyle Pvt Ltd
Headquarters
:
Mumbai, Maharashtra , India
Business Model
:
B2C,  D2C  
Founding Date
:
2019
No. of Employees
:
<10
Core Team
:
1.  
Karan Joshi
Co-Founder
2.  
Sanil Joshi
Co-Founder
Timeline

2019

Product Launch

Jan | Product Launch

Product Launch

2022

Key Customer Milestone

Dec | Key Customer Milestone

70000+ customers

Revenue Stream
E-commerce - Product
Target Market
B2B
High quality personalised stationery kits & products for corporates & startup companies
Client Segment
:
Art & Design,  Enterprise Tech,  EdTech/Education,  Travel/Hospitality  
Target Companies
:
Startup,  Small Enterprise,  Medium Enterprise,  Large Enterprise  
Target Geography
:
India,  India Tier 1,  Global,  North America  
B2C
Young design conscious millennials who are looking for high-quality products
User Age
:
18 to 25,  26 to 34,  35 to 45  
User Income
:
Upper-middle Income,  High Income  
Location
:
India,  India Tier 1,  India Tier 2,  North America  
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